With over 5 years of E-commerce experience in the UK & US. We help clients grow across TikTok shop & Amazon - offering full-service support and custom strategies tailored to their needs.
Official tiktok shop partner
OUR BRANDS…
Over the past year, we’ve had the privilege of collaborating with a diverse range of brands, helping them unlock the power of TikTok to reach new audiences and drive real, measurable results. From emerging start-ups to established household names, our portfolio reflects the versatility and creativity we bring to every campaign. Each partnership has allowed us to craft unique, tailored strategies that align with brand goals while staying true to TikTok’s dynamic culture. We don’t just run ads — we create moments that resonate, spark trends, and deliver genuine engagement.
check us out!
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![A cup of chili with a spoonful being lifted out, labeled 'Chomoy guys UK' with a yellow sombrero logo.]()
Chamoy guys
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![Blue package of Noble Nature Magnesium Glycinate 5 in 1 dietary supplement with 90 capsules, containing 1900 mg of magnesium per serving, supporting muscle, nervous system, fatigue, tiredness, and psychological function, formulated by a PhD specialist.]()
NOBLE NATURE
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![A woman holding an ultra-thin patch on her finger and another woman holding a thick patch on her finger. The packaging indicates 48 ultra-thin patches and 48 thick patches for maximum night-time efficiency.]()
Pure patch
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![A red box labeled 'Raw' with the description 'Pheromone Cologne Spray' on a black surface, adjacent to a pair of eyeglasses, a notebook, a woven red and black scarf, and a partially visible white object.]()
Raw chemistry
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Kooky fruit
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![Two sets of reusable Swedish Christmas baubles in white boxes with clear windows. The top set contains pink and red baubles with leopard print and wavy pink stripes. The bottom set contains black and beige baubles with leopard and zebra patterns.]()
gava gifting
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![A yellow and black package of Earth & Essence Shilajit, Seamoss & Lions Mane supplement with capsules and natural ingredients in the foreground. The packaging indicates benefits for energy, focus, detox, immunity, and collagen boost, with 30 servings and 60 capsules.]()
earth & essence
Our Services
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We create a tailored content plan using high-converting hooks, trends, and formats proven to drive clicks and conversions on TikTok Shop.
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We develop and execute a livestream strategy using scripted formats, trained hosts, and audience engagement tactics that turn viewers into buyers in real time.
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We recruit, onboard, and manage TikTok affiliates who actively push your products with trackable links, boosting organic reach and sales with minimal costs.
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We run performance-driven TikTok ad campaigns optimised for conversions, using UGC creatives, custom audiences, and real-time analytics to maximise ROAS.
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We handle your TikTok Shop backend from product uploads and inventory syncing to promotions and reporting analysis. Our Full Shop Service covers everything you need to do to get your brand to grow!
Tom is the Founder and CEO of Wavegen Marketing, a results-driven agency dedicated to helping direct-to-consumer brands grow on TikTok Shop through authentic content, creator partnerships, and data-backed advertising strategies.
Wavegen began with a single client — Raw Chemistry — where Tom helped them sell over 60,000 units within their first year on TikTok. That early success became the foundation for what Wavegen stands for today: measurable growth built on genuine collaboration and creative strategy.
Before starting Wavegen, Tom founded Amzmentor, a platform that has helped more than 500 entrepreneurs launch their Amazon FBA businesses, with many earning over £500,000 in their first year. Having started his own eCommerce journey at just 19, Tom understands the challenges of building from the ground up and is passionate about helping other founders achieve the same freedom and success through online business.
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our story
MEET TOM!
Contact Us
Ready to join forces? Give us your details and we’ll connect with you in no time. We’re eager to hear from you!